Peugeot reveals men find cars easier to maintain than girlfriends

A new study by Peugeot appears to suggest that men have more love for their cars than their partners. The ‘RCZ Study’ of more than 2,000 people reveals that 50 per cent of men admit that they find their partner more difficult to maintain than their car and 1 in 10 guys confessing to being more captivated with their cars’ alluring curves than their partners. The study also revealed that 14 per cent of guys talk more about their cars than their partners in comparison to 3 per cent of women.

The research also found that gents can lavish more love and attention on their cars than their girlfriends, with men being three times happier spending cash on their car rather than their partner. Nearly a quarter of those surveyed in the West Midlands, spend more money on their cars than their partners (24 per cent), closely followed by a fifth of those in Northern Ireland (20 per cent).

Behaviour and relationship expert Dr Pam Spurr, who collaborated with Peugeot on the study, commented: “We’ve long known that the British are a nation of petrolheads but by the looks of things, the balance can often tip a little in the wrong direction. And car lovers should be mindful of their partner’s feelings. It seems that the pleasure we derive from our cars is one that we have greatly underestimated. It’s incredibly surprising to think such pleasure sometimes surpasses the enjoyment a car owner derives from their partner!"

Andrew Didlick, Director – Communications at Peugeot UK said: “As a French brand, Peugeot is naturally seen as a company with a distinct French flair, and the RCZ Sports Coupé certainly has a frivolous attraction being so curvaceous, so it doesn’t surprise us that the study shows that some British people are more tempted to look after their motors than their other half!”

The research also revealed that fickle 18-24 year olds are more likely to have more meaningful relationships with their wheels rather than their partners, with a quarter of 18-24 year olds longest relationship being with their car compared with a mere 4 per cent of those older than 45 years old. A fifth of 25-34 year olds are more likely to regret losing their car rather than being dumped.

The country is also divided with their love affairs with just under 20 per cent of unromantic Welsh spending more time with their car over their partner, in comparison to only 3 per cent of those in Scotland. And Interestingly, it’s not just men who invest in their cars… 17 per cent of women spend more money on their car rather than their partner and 19 per cent of women will spend longer looking for their car than their other half.

Author: Faye Sunderland, December 6th, 2011
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