24 May 2012
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A former Arsenal legend and a die-hard fan get behind the wheel of the stylish DS3 in the latest episodes of Street Mapper; Citroen’s digital city guide.
Launched back in April 2010, this series of short videos explores the urban culture by shining a light on some hidden gems of Europe’s largest cities-with the help of Citroën’s multi-award winning supermini.
The most recent episodes focus on Citroën’s association with top UK Premier League football club, Arsenal.
For the inside knowledge, Street Mapper turned to former player, Ray Parlour. Having spent 12 trophy-laden seasons with the North London club, the ex-England midfielder takes an exclusive trip around the Emirates Stadium and into the hallowed dressing room of one of Europe’s biggest clubs.
Away from the stadium, Arsenal fan, Philippe Auclair, lifts the lid on being a long-time supporter of Arsène Wenger’s stylish teams and takes a look around the most popular venues frequented by fans.
The previous 27 issues of Street Mapper have taken 10 million viewers to Paris, Berlin, Brussels, Rome and Barcelona, where celebrities from the worlds of art, design, fashion and sport have revealed their favourite places.
All episodes can be viewed online at www.ds3streetmapper.citroen.com
Author: Faye Sunderland, June 3rd, 2011
Filed under: Citroen | No Comments »
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