Fiat 500 creeps into top ten for first time

With the phenomenal news yesterday that new car registrations hit an all year high with a 31.6 per cent growth on the same month of the previous year, it is interesting to see some of the winners of this boom in car sales have their day in the sun.

One such winner is the Fiat 500, which for the first time broke into the Top 10 best sellers for the month since its launch in January 2008.

The 2,989 Fiat 500 sold last month – well up on the 993 sold in October last year – according to official figures, just supplied by the Society of Motor Manufacturers and Traders (SMMT). That makes it the 10th best-seller here last month.

And it’s not just the Fiat 500 hitting the big time in terms of UK sales. Fiat’s 6,570 sales result for October was 117.5 per cent up on the 3,020 figure for the same period last year, in a market up by 31 per cent – a result which follows a particularly strong September performance, in which Fiat sales were up 19.3 per cent in a market that was up by just 11.4 per cent.

Fiat’s year-to-date market share (to October) has risen from 2.58 per cent to 2.90 per cent.

“This is an incredible result for the Fiat 500 which we are, of course, delighted with,” says Andrew Humberstone, managing director, Fiat Group Automobiles UK Ltd. “Interest in this car has been sky high ever since we launched it here less than two years ago.

“The popularity of this superb vehicle speaks for itself and, with the launch this summer of the fantastic 500C, and the option of Start&Stop bringing further environmental benefits to the range, we’re sure we will see the Fiat 500 making even greater inroads into the UK small car market.”

Used Fiat 500 deals

Fiat 500 car leasing deals

Fiat 500 road tests

With a starting price of just £8,700 on-the-road, the Fiat 500 is priced for these times and has some serious eco-credentials to serve with it. With combined mileage up to 67.3mpg and emissions from just 110g/km, it is a frugal little number, the like of which is already proving popular with scrappage scheme customers.

Author: Faye Sunderland, November 6th, 2009
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